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2015.06.17 公開

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ページ1:

Lesson 3
Designed to Change the World
「プロダクトデザイン」というを聞いたことがありますか、人びとの暮らしに役立つ製品をデザインすることです。今、デザインの力での
の人びとの暮らしを変える取り組みまっています。
Design is not just what it looks like and feels like
Design is how it works.
Steve Jobs
1
We often say things like That dress has a nice design" or "This smartphone is cool"
text
このような
But when you say something is well designed, do you ever think about who it's designed for?
For example, a designer works hard to create an elegant design for a new car.
For consumers in advanced industrial countries, its beautiful appearance is important.
xit is
助動詞のあと
y not have
However, for poor people in developing countries, who make up the majority of the human race, the beauty of a car's design may i
同格のof
much importance in their lives.
only
"Ninety-five percent of the world's designers focus all of their efforts on developing products exclusively for the richest 10 percent) of the
V
0
M
M
NPO
world's customers says Paul Polak, founder of a nonprofit organization that creates practical products for developing countries
0
"Nothing less than a revolution in design is needed to reach the other 90 percent."
Nothing less than
「~以外の他にはない/さにそのもの」
9
He calls this new way of thinking about making products "Design for the other 90 percent."

ページ2:

不定詞
Today, some designers are starting to design products for "the other 90 percent," including billions of people who do not have regular
Somi + ―という圏もいる
access to the basic necessities of life, such as food, safe drinkable water, or shelter. The new designs directly address the problems that
for example
(instance.
they are facing and are improving their lives.
p.31
Get the Picture
1.
What is important for consumers in advanced industrial countries?
Beautiful appearance is.
2.
For whom do most of the world's designers create products?
They create products for the richest 10% of
the would's Custmers.
p.32
Get the Picture
3.
How are the new designs helping "the other 90 percent"?
It is directly address the problems
that they are facing and are improving
their lives.

ページ3:

Lesson 3 (Part 2)
Designed to Change the World
2
Millions of people in the world live many kilometers away from sources of safe drinking water.
If they drink unsafe water, they may get a diacase that is carried through water, such as cholera or dysentery.
So they have to spend many hours each day transporting water from drinkable sources.
People carry heavy loads of it on their heads over long distances, and this often damages their necks and shoulders.
受け身の形
For hundreds of years, this hard labor has been done mainly by women and children.
ずっとされてまた
The Q-Drum was created to solve this problem
It is a round tank with a hole in the center and was designed to transport water by "rolling it."
受け身
The Q-Drum greatly reduces the strain of carrying water.
過去進行形
One family in East Timor had been making four trips each day to carry 40 liters of water until they got the Q-Drum.
カコのある時点(ドラムを手に入れるまでずっと
However, with the Q-Drum, they are now able to transport 50 liters of water at a time, so they only need to make one trip.
関代
One South African woman who uses the Q-Drumsays, "Water is our life.
Now life is easier.

ページ4:

I had seen my mother and her mother bent double and walking with sticks even before they were old,
had +Ve
過去完了
because of the days they spent carrying water.
Even the small children can use the drum.
They make a game of it.
And their parents are free to work on other things for the family."
p.32
Get the Picture
4.
What do people have to do to get safe drinking water each day?
they have to gend may
hours
wover from drinkable sources.
transporting
p.33
Get the Picture
5.
What is a benefit of the Q-Drum?
It is greatly reduces the strain of carrying water.

ページ5:

Lesson 3 (Part 3)
Designed to Change the World
3
fs, S would Ⓡ
Can you imagine life without electricity? If it were not for electricity, your lives would be completely different
To should, could might
However, more than two billion people throughout the world live without electricity.
Many of them use kerosene lamps for light, but the lamps give off harmful fumes and do not provide sufficient light for working or studying.
Also, the cost of using kerosene every day is a heavy burden on the family budget.
関代
Sam Goldman, an American who was living and working as a volunteer in a village in Benin, a country in West Africa, understood this problem
One day, there was an incident in the village, which had no electricity.
名詞扱い
A kerosene lamp had started a fire which burned down his neighbor's house, and a 12-year-old boy was badly burned.
This incident spurred Goldman to develop a safe and cost-efficient lantern.
He took a course at Stanford University geared to designing products for people in developing countries.
Through the course he developed a solar-powered lantern which he called the Kiran Solar Lantern.
This lantern can provide up to eight hours of light when it is fully charged and does not require any fuel.
~まで
This lantern has provided two million people in over 40 countries throughout the world with a new source of light.

ページ6:

Now children have a better study environment.
強調
This lantern is much brighter than a kerosene lamp," says one 14-year-old girl in India.
"Now we are more interested in studying" There is another benefit.
Since the lantern has allowed people to work longer hours at night, their monthly incomes have increased.
2.34
Get the Picture
6.
What are the weak points of kerosene lamps?
The kerosene lamps give off harmful fumes
and do not provide sufficient light for working or studying.
Also the cost of using kerosene every day
p.35
Get the Picture
7.
What made Sam Goldman develop a safe and cost-efficient lantern?
A fine started by a kerosene lamp did.
is a heavy burden
on the family budget.
8.
(made him do so.]
What are the features of the Kiran Solar Lantern?
It can provide up to eight hours of light when it is
It does not require any fuel.
fully charged.
Benin 「ベナン」アフリカ西部の14.
Stanford University 「スタンフォード大学 米国のカリフォルニア州にある私立大学
p.36
Get the Picture
9. What are the two benefits of the Kiran Solar Lantern?
Childlen have a beter study environment
(because the lanturn is much brighter than a kerosene lamp.)
Peoples monthly incomes have increased.
(because the lanturn has allowed them to work longer hours at night.)